PRIVACY POLICY

What Personal Information We Collect

 This privacy policy applies to the websites (“Sites”) operated by K-Swiss Europe B.V., qualifying as the controller and located at the Diakenhuisweg 45 (2033 AP) in Haarlem, the Netherlands, and its affiliates (“K-Swiss”, “we”, “our” and “us”) and to the processing of personal information by K-Swiss as contemplated in this privacy policy. Any reference to “you” or “your” means you, the user.

 K-Swiss respects your privacy and is committed to protecting the personal information you share with us. This statement describes how we collect and use your personal information that we may collect about you trough the Sites and from our communications with you. The Sites are hosted on various servers within the European Economic Area and in the United States.

 Data Protection Laws

 We are conscious of our legal responsibilities as a “data controller” and we support the principles of data protection reflected in the Directive 95/46/EC of the European Parliament and of the Council of the European Union of 23 November 1995 ‘on the protection of individuals with regard to the processing of personal data and on the free movement of that data’ and applicable national implementing legislation. We shall endeavour to ensure that the personal information we obtain and use will always be held, used, transferred and otherwise processed in accordance with our legal obligations.

 How we obtain personal information about you

 We may as a result of your interaction with our Sites and our communications with you hold and process personal information obtained about you. By personal information, we mean information that we collect and store in a way that allows us to relate it to you personally or to your family. This privacy policy applies only to personal information. We may freely use, disclose or sell information that is not specifically associated with you personally or your family (such as statistics or aggregate information about our customers or website visitors.)

 The types of personal information we may collect include, but are not limited to:

  • your name
  • your phone number
  • your email address
  • your address
  • bank account number
  • IP address
  • gender
  • date of birth
  • et cetera

 What we do with your personal Information

 The personal information that you provide will be available to K-Swiss, trusted third party service providers and contractors for the following purposes: 

  • to process orders and enquiries received via the Sites.
  • to register you for and send you newsletters.
  • to enable your registration for you membership and maintain your account.
  • to conduct market research and business development.
  • to provide you with information about products and promotions that may be of interest to you from ourselves.
  • in connection with surveys related to our products and the Sites.
  • any other purpose indicated at the time you voluntarily provide your personal information.
  • to process your personal data for the purpose of your participation to our contests.

 The collection of your personal information may take place – besides only visiting the site – via the following features:

Membership

If you want to register an account on the site, you will need to provide us with certain contact details and other information about yourself. By means of providing your information, you consent to the processing of your personal information. Your personal information shall only be processed where, given the purposes for which they are collected or subsequently processed, they are adequate, relevant and not excessive. These same rules and restrictions apply to all information that you give to us when you place an order on this website.

Preferred Customers

In order to become a Preferred Customer, you must first complete the registration form where you are required to give personal contact information (such as name and email address). By means of providing your information, you consent to the processing of your personal information. This information is used to reward loyal customers for their business. By becoming a Preferred Customer, you are able to take advantage of special offers we make available to Preferred Customers about new promotions, fashion trends, etc. It is also more convenient for a Preferred Customer to make purchases online.

Orders

We request personal information from you on our order form. Here you must provide contact information (like name and shipping address) and financial information (like credit card number, expiration date). This information is used for billing purposes and to fill customers' orders. If we have trouble processing an order, this contact information is used to get in touch with you.

Marketing

 We may from time to time use your personal information to send you automated email messages or marketing materials regarding our services and the services of third party suppliers, in each case with your prior consent or when you are an existing customer and it concerns similar products. These email messages may contain features that help us ensure that you received the message and were able to open the message.

 You may opt out of receiving such marketing email messages at any time, free of charge, by replying to the message with “unsubscribe” in the subject line, or by following the instructions in any marketing communication.

 

If You Are Under 16 Years Old

 If you are under 16 years old, please get the consent of your parent or legal guardian before you give us any personal information about yourself by way e-mail or any other Internet means. Your parents or guardian can send us their consent by e-mail, although we may follow up by phone or other means in some circumstances. They will need to give us their name, e-mail address, street address, telephone number, and any other identifying information that we may request. We need this information in order to verify that they have provided the necessary consent. Your parent or guardian should contact us by using the e-mail address: kscs@k-swiss.com.

 IF YOU ARE UNDER 16 YEARS OLD, DO NOT CONTACT US UNTIL AFTER YOUR PARENT OR GUARDIAN HAS SENT US AN E-MAIL CONSENTING TO YOUR CONTACT.

 K-Swiss Policy on Customer Information

 While we endeavour to ensure that the information we hold about you is accurate and kept up to date, we shall assume that in the absence of evidence to the contrary, the information you provide us with is accurate.

 We do not sell personal information to any third party, nor do we have any plans to do so. However, we may share your personal information with our agents, representatives, service providers and contractors for the following purposes, including but not limited to, fulfilling customer orders; offering certain products and services in connection with this Site; communicating to customers; providing customer service; enhancing and improving customers' shopping experience; administering or facilitating surveys, contests or sweepstakes; offering targeted marketing communications to users; providing a personalized shopping experience; preventing fraud; and completing payment processing.

 Our database of personal information is a valuable asset. Therefore, if we sell or transfer an affiliate, business or line of business, we only transfer personal information used or held by that affiliate or business or used in connection with that line of business to the buyer, so long as the buyer agrees that the personal information we transfer will remain subject to this privacy policy.

 Of course, we may disclose your personal information if you give us permission or under special circumstances, such as when we believe in good faith that the disclosure is required to prevent harm or injury (such as product recalls, fraud, claims or other liability), or to comply with legal processes (subpoenas, warrants) or as otherwise required by law.

 We may transfer and process any personal information you provide to us to countries outside the European Economic Area whose laws may not afford the same level of protection to your personal information. We will ensure that all adequate safeguards are in place and that all applicable laws and regulations are complied with in connection with such transfer.

 We reserve the right at our sole discretion, to modify, add or remove sections of this privacy policy at any time. If our privacy policies change, we will post a notice here, so please check this page regularly. You understand that the privacy policy in effect at any time applies to all personal information held by K-Swiss, whether or not that privacy policy was in effect when the information was collected.

 You can request access to, and have the opportunity to update and amend your personal information, and you can exercise any other rights you enjoy under applicable data protection laws, including, for example, objection to and blocking of the processing of your personal information, by contacting kscs@k-swiss.com. You will need to give us your full name and e-mail address. 

Cookies and Other Computer Information

When you visit our Sites, you may be assigned a permanent "cookie" (a small text file) to be stored on your computer's hard drive. The purpose of this cookie is to identify you when you (re)visit the Site so that we can enhance and customize your online shopping experience and gather information about your activities at our site that may allow us to provide you with information and offers that we think may be of interest to you. We may also collect other information relating to you, your systems and your visit. All of this information may be associated in our databases with your personal information.

 You can choose to browse on our Sites without cookies. (Each browser is different, so check your browser's "Help" menu to learn how to change your cookie preferences.) However, without these identifier files you will not be able to take advantage of certain features of the Site.

 We may contract with third parties to provide us with data collection and reporting services regarding our customers' activities on the Site; tracking and measuring performance of our marketing efforts and your response to our marketing efforts; and the delivery of relevant marketing messages. These third parties may use cookies and Web beacons, and may receive information about your browsing and buying activity on the Site.

Links to Other Sites

We may provide links to resources that you find useful or interesting. Any links that we provide will lead you to sites that may operate under different privacy practices. Our visitors are responsible for reviewing the privacy policies for such other websites. You should be aware that their privacy policies may be materially different from ours, or that they may have no privacy policies at all. We have no control over their policies or over their use or disclosure of any information. We are not responsible for any violations by the operator of any site to which we link you of any privacy or other policy. We make no guarantees about any third party sites.

 Retention of your information

We will keep your personal information for as long as necessary for the purposes for which it was collected, to provide you with services and to conduct our legitimate business interests or where otherwise required by law.

 

Privacy Queries

If you have any questions regarding this policy, or you wish to update your details or remove your personal information from our records, please inform us by contacting kscs@k-swiss.com.

 

Thank you for visiting the K-Swiss Sites.